Getting Listed in Directories Where Your Clients Look for LawyersThe FindLaw Legal Directory and Directory ProductsThere are only two ways to find an attorney online if you don’t know the attorney already:
When working with clients to develop a law firm marketing plan, my goal is to have them show up prominently on organic searches in the most widely used search engines. But to truly dominate the Internet for your market, your law firm and attorneys must also show up prominently in highly trafficked legal directories as well. Whether you ultimately work with me or not, I am happy to show you which are the best directories and which are not. As a senior Internet marketing consultant representing FindLaw exclusively, I can only sell you listings in the FindLaw directory, but I will advise you which ones I would buy as part of a comprehensive law firm marketing plan. FindLaw.Com has the most Web traffic of any online legal directory, with more than 6 million unique visitors every month. In 2005, FindLaw drove more than $19.5 billion in business to attorneys and law firms. Give me a call at 704-953-7051 to find out more about how your law firm can use the FindLaw directory to best advantage. The Role of the Legal Directory in Your Law Firm Marketing PlanLike pay-per-click, a legal directory shouldn’t be your only marketing strategy. But it should be one part of a larger lawyer marketing strategy that includes a Web site to ensure that your law firm dominates the Internet in your geographic area for your legal niche. There are differences between general search engine clients and those clients who come to your law firm through a legal directory search. A legal directory listing provides different opportunities, at different costs. There are 5 or 6 legal directories that may be valuable for your law firm. If you can only afford only one legal directory, though, FindLaw offers the best value for your marketing dollar and I can show you why. When it comes to putting together a comprehensive marketing plan for attorneys seeking greater Web visibility, you can count on me to steer you in the direction of results. |
Legal Directory Listings
At FindLaw.com, we know how to make the Internet work for law firms like yours. With more than 12,000 legal FirmSites on line, we have the experience and the team required to build, update, and maintain the right site for your law firm. Custom Web sites provide your firm with a competitive edge and incorporate your firm’s media together with our cutting edge practices to provide you with the strongest marketing tool in the world today.
Vaidas J. Cikotas
Office Phone:
704-540-6420
Cell Phone:
704-953-7051
Fax: 866-685-3805
Vaidas develops Internet Marketing initiatives designed to enhance the firms recognition in their marketplace, attract more targeted, better quality clients and/or higher revenue opportunity cases, all in an effort to advance the firms business and ensure the firm keeps pace with their market area. | Read Full Bio »
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